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May 24th

A Guide to Logo Colors

Businesses would do well with branding. It is the way that they can reach out to their customers and tell them their beliefs. There are many types of brands our there, some iconic, some unforgettable, and others are ordinary. Is there anything that will make your logo stand out? What colors are appropriate for your brand?

You should know about the psychology of colors. It is the way people feel and think when they see a specific color. Our thoughts, emotions, and feelings are affected by the colors that we see, unknowingly. It can have an effect on our thinking. There are various ways that certain colors speak to use. The philosophy of your brand is communicated when you use certain colors in your logo.

When creating a logo, it is important to ask several questions about your business. Is your market targeting males or females? Do you have a trendy or classy brand? What ages are you targeting for your market? Are you serving high-end customers or middle-class ones? If you want a logo that truly speaks to your audience, then consider answering these questions. It can help solidify your brand.

Different feelings are felt with different colors. Entering a blue room will give you a different feeling from entering a yellow room. Each color will have a different thing to say to use. Below are some of these colors and how it makes us feel and think.

Warm and cool colors are the two categories of color. The warm colors will be considered first.

Red is a color that attracts men. Fire and passion is evoked from the color red. It is a color of urgency and it can help grab anyone’s attention. It gets people pumped up because it increases heart rate.

Orange is a friendly, playful color. It possesses overall energy. Children love this color.

If you want your logo to bring joy, happiness, warmth, and cheerfulness, then use the color yellow. But yellow needs to be balanced with other colors because too much of it or too little leaves your distracted or overwhelmed.

Let us now look at the opposite, the cool colors.

Blue is the most popular logo color. If you use blue for your logo, then it represents tranquility, peace, and maturity. You make people trust your brand if you add blue to your logo.

Green is associated with the outdoors. With green, newness is conveyed. The green color gives peace in your heart and a desire to promote growth.

Purple conveys luxury. Purple is grand and distinguished but with a sense of mystery to it.

Brown appeals to male audiences because it is a serious color being earthy and tough-guy.

In its own category is black and white. You get a powerful logo if you combine black and white with other colors.

Visit this website and learn more about logo colors now.

This post topic: Advertising & Marketing